Jennifer Lopez fronts engagement ring campaign despite four past divorces

Jennifer Lopez has surprised fans with her latest venture as the global ambassador for Turkish jewellery house Zen Diamond, a campaign prominently featuring engagement rings despite her own history of four divorces.

The 56-year-old singer and actress was unveiled as the face of the brand earlier this month, with a series of glamorous promotional images appearing across Zen Diamond’s Instagram.

According to Page Six, Lopez was paid an estimated $10 million for the collaboration, a sizeable sum, though reportedly far less than what she usually earns for similar endorsement deals. Representatives for Lopez have yet to comment.

The Hustlers star showcases a range of diamond pieces in the campaign, including elaborate engagement rings, necklaces and bracelets. In one striking shot, she dons a plunging black dress paired with a leaf-style diamond ring and matching jewellery.

Other images show her in white and pastel dresses, highlighting various opulent designs such as a large centre-stone engagement ring surrounded by smaller diamonds and a full-band diamond ring.

Lopez, who recently performed at a lavish Indian wedding for a reported $2 million fee, continues to attract global brands despite the public scrutiny surrounding her personal life, including her most recent split from actor Ben Affleck.