Sydney Sweeney faces public protest during new film Americana's premier in Los Angeles
American actress Sydney Sweeney has faced public protest during her new film Americana's premiere in Los Angeles. The strike stems from the ongoing controversy following her recent American Eagle ad campaign continues to cause backlash.
The incident took place at Desert 5 spot in Hollywood on Sunday when Sweeney, who is popular for her role in Euphoria, appeared on the red carpet in a stunning pale yellow gown.
As she stepped out of her SUV and was escorted toward the venue, an off-camera protester shouted: “Stop the ad, that is being racist!”
TMZ shares video of Sydney Sweeney being “heckled” over the American Eagle genes/jeans ad at the premiere for her film ‘Americana.’ pic.twitter.com/GgIHid8G3u
— Pop Crave (@PopCrave) August 4, 2025
The outburst was recorded on video and rapidly spread across social media after the event.
Sydney Sweeney reunited with her Euphoria co-stars in Los Angeles, just as online debate around her political affiliation and controversial American Eagle ad campaign continued to escalate.
The 27-year-old actress was spotted with Hunter Schafer, 26, and Maude Apatow, 27, as the trio performed a lively karaoke rendition of 4 Non Blondes’ What’s Up at The GasLite, a well-known bar in Santa Monica. Footage of the moment, captured by fellow bar-goer Xochil Rincon, quickly circulated on social media, drawing fresh attention to the actress already under scrutiny.