Xbox expands cloud gaming service to Samsung smart TVs
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Microsoft is considered the streaming video game heavyweight with its Xbox Game Pass service and large community of players who use its consoles and desktop computers.
"We're on a quest to bring the joy and community of gaming to everyone on the planet, and bringing the Xbox app to smart TVs is another step in making our vision a reality," Microsoft Gaming chief Phil Spencer said in a post.
Microsoft had already made some Xbox games available for play on Samsung Galaxy smartphones.
Players will need to wirelessly connect videogame controllers to televisions using Bluetooth.
The more than 100 titles available for streaming at the Xbox Game Pass subscription service will include Halo Infinite, Hades and Forza Horizon 5, according to the companies.
Hit videogame "Fortnite" will be available to play free, said Ashley McKissick, a corporate vice president at Microsoft.
"We created Xbox Game Pass and continue expanding Cloud Gaming to new devices so that we can open up the ways people can play across the devices they already own: PC, console, mobile, tablet devices, and now Smart TVs," McKissick said.
Amazon early this year launched its Luna video game streaming service for the general public in the United States, aiming to expand its multi-pronged empire into the booming gaming industry.
Luna takes on Microsoft and PlayStation-maker Sony as well as Stadia fielded by Google.
Microsoft catapulted itself into the big league in one of the world's most lucrative markets early this year by announcing a $69 billion deal to take over video game maker Activision Blizzard -- the biggest acquisition in the sector's history.