‘I won’t let it collapse’: Saheefa Jabbar hits back at critics
Famous actress and business entrepreneur Saheefa Jabbar has responded with a bold and unfiltered message amid ongoing criticism, making it clear she has no plans to step back.
Took to Instagram to share a defiant note that quickly caught attention online.
Posting a story while traveling on a plane, Saheefa directly addressed the backlash surrounding her business ventures. She wrote:
“You didn't let me be at peace? I'm coming back, I won't let the system collapse. I've taken a lot of abuse for this business; a collapse will only happen when I want it to, not you.”

The statement reflects her firm stance against the criticism she has been facing in recent months. Saheefa has remained in the spotlight following multiple controversies linked to her restaurant venture, Roni’s Pizzeria in Lahore.
Earlier this year, she revealed that her business was targeted by a wave of fake negative reviews, which she described as a deliberate attempt to damage her reputation.
The situation intensified after a video surfaced in which she spoke about hiring preferences, drawing backlash and accusations of discrimination.
Additionally, claims from a former employee regarding unpaid dues further fuelled the debate online. Saheefa responded by maintaining her position on professionalism and accountability.
Amid the controversy, she also made headlines for her personal transformation, returning to her iconic short pixie haircut.
Describing it as embracing her “baddie” self again after nine years, the look sparked mixed reactions, with some praising her confidence while others criticized the change.
Despite the noise, Saheefa continues to stand firm. Known for her candid personality and fearless approach, she has once again made it clear that she refuses to be silenced, choosing instead to confront criticism head-on.